rule-based disorder


Games are the preludes to serious ideas, 
said Charles Eames. To him, playfulness was the starting point of design. To us, it is the starting point of a collection with the anatomy of the creative process at its center.

In rule-based disorder we misplay games as a metaphor for the deconstruction of rules. Games are systems of order: learn, obey, play. But to arrive at the unex-pected, we must purposely disobey and rule-based disorder is our method of productive misbehaviour. Let us show you how it‘s done.  

The Game is On.



instruction manual

(unverified - use at your own risk)



Choose a rulebook.
Ignore it.


Play with structure.
Not to obey it, but to see where it breaks.


Use familiar forms.
Just not the way they were intended.


Trust the system – briefly.
Then twist it, stretch it, shift its logic.


Take what exists – and give it a new role. Nothing is sacred.


Play it wrong.
Play it smart.
Don’t play it safe.


Welcome to our new collection.